On July 8, the globally anticipated London Source Fashion, an international apparel and fabric trade show, grandly opened at the Olympia Exhibition Centre in London. Serving as an important bridge connecting Chinese enterprises with the international market, Intennel Business Group meticulously organized the participation of high-quality Chinese apparel companies at the event.
Through its business travel subsidiary, the company provided comprehensive support for nearly 50 Chinese premium apparel manufacturers, managing the entire reception of the Chinese delegation and ensuring smooth travel and participation. The business travel team also offered tailored business services in London for exhibitors with special requirements, which received high praise from clients. Meanwhile, the group’s exhibition department delivered a full range of services, including providing exhibition assistants, booking exhibition equipment, and arranging shipment of exhibits. By offering one-stop solutions, the company effectively addressed the pain points of overseas exhibitions for Chinese businesses and safeguarded their participation experience with professional support.
As a key platform linking international suppliers of raw materials, fabrics, accessories, and packaging with renowned retail brands, the 2025 Spring/Summer London Source Fashion attracted over 300 manufacturers from 22 core sourcing regions. Chinese exhibitors accounted for 148 companies, marking the highest number of participants from a single country. The show attracted buyers and sourcing experts from the sustainability, design, and procurement departments of more than a hundred leading brands, including Marks & Spencer (M&S), LVMH, AllSaints, Burberry, Harrods, and John Lewis.
This year’s edition featured two major upgraded highlights: runway shows and fashion exploration panels. All runway collections showcased original designs by participating brands, offering a spectacular display of creativity. The exploration panels gathered industry leaders to discuss topics such as digital transformation, breaking the traditional “volume-driven” mindset, building post-growth business models, and advancing sustainable development in the fashion industry.
This participation stands as one of the company’s benchmark cases in delivering global exhibition services. Qiu Zhaojun, Managing Director, commented: “From registration, booth design and construction, exhibit transportation, visa applications, on-site coordination, to client follow-up, we are committed to providing efficient services that empower Chinese enterprises to expand globally and enable ‘Made in China’ to capture international market share more effectively.”